Do you know what is common between WhatsApp and Slack? They are both examples of native apps that have helped people in their communication mode. Both of them are attracted to large investment tickets. Slack was acquired by Salesforce pricing about $27 billion. The parent company of Facebook, Meta, bought WhatsApp for $19 billion.

These native apps were started as an idea in the minds of the visionaries. If provided with the right guidance, you can be ready for the next innovative native mobile application. If you are looking forward to native mobile app development for impact and growth, this article will help you understand the benefits of native apps over cross-platform apps.

Concept of a Native App

A native app is a piece of software, application, or program that is developed for a particular mobile platform. Each app of this type can run on one platform, whether it is iOS or Android.

For instance, if you have the idea of creating an app with a combination of YouTube and Amazon, To fulfil this innovative app idea, you have to create two native apps: one for the owners of Apple devices and one for Android smartphone users.

Differences between Native Apps and Cross-Platform Apps

The difference between native apps and cross-platform apps lies in their performance, number of users, development cycle, and cost. It takes more time to create a native app compared to a cross-platform app. A team of developers who are working has to write two sets of codes for a single project. One code for an Android native app and another for an iOS one. In this way, they can reach an exact number of users, like a cross-platform app. Native apps are more expensive than cross-platform apps because they are resource-incentive.

On the other hand, cross-platform apps are built in such a way that they can work on multiple functions. This is another reason why cross-platform apps are more affordable than native apps. Still, cross-platform apps offer wider compatibility, which is why they lack user experience and performance.

On the other hand, native apps have a better user experience and performance. It is because native apps are created in such a way that they function closely with the software and hardware of their host gadget. This helps allow the native apps to grasp the complete capabilities of the smartphones. This is something most cross-platform apps fail to do.

In the future, you will notice how users and app developers win due to the direct connection between the host appliance and the native apps. Let us take a short recap of how native apps are preferable to cross-platform apps.

Native Apps

Cross-Platform Apps

Compatibility on Devices

Single platform/app

More efficient than cross-platform apps

User Experience

More than one platform for each application

Less efficient than the native apps

Performance

Preferable to cross-platform app

Menial to the native applications

Cost

More costly

More cost-friendly

Benefits of Native Mobile App Development

According to many experts in product strategies and certain developers, we are presenting the following advantages of native app development:

A Better User Experience of the Application

App users are so perceptive that they delete or uninstall any app showing signs of poor build quality. According to a statistic, the deletion of certain apps is because of an improper user experience (UX). In that case, a superior UX decreases the uninstallation of applications by increasing the app’s user loyalty. Retention, or user loyalty, influences the earnings that are app-based. The app’s potential income increases as the number of loyal users grows.

This is why native apps have wonderful characteristics that make them gems:

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Better Security

If you are an app user, you will not use an app that could harm your personal information and data. According to a study by International Business Machines (IBM), a company loses around $4 billion due to data breaches.

That is why most sophisticated business owners and developers choose native apps because the former ones deal with sensitive user data. Native mobile apps can access security features that are platform-specific in an easier way. Mechanisms related to data protection, like fraud detection and encryption, can be executed by developers with the help of these features at ease.

If you want to build an app for industries like financial loss and e-commerce, you should check for data breaches. For instance, credit card details are vulnerable to breaches if they make a payment on your e-commerce app.

Fewer App Bugs for a Seamless User Experience

Many people dislike apps that do not function properly or crash frequently. Another reason for intruding on the bugs in the apps is that they have difficulty keeping up with the updates. For instance, if the iOS or Android apps are updated, they will take time to react positively or negatively due to the new platform update of the apps.

Developers of native apps have easier access to the new Software Development Kit (SDK) released by the developers of iOS or Android. These SDK updates generally go hand-in-hand with the latest updates to the software. It helps native app developers create apps compatible with the latest versions of iOS and Android. It reduces the occurrence of bugs in developing native apps.

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Enhance Your App with Additional Features

The purpose of the apps is to fulfil the business goals of an enterprise. Like most sustainable businesses, the most wonderful apps are created with fewer features. But they have the scale and capability to gain a grasp on the market. Ascendable apps help the business application grow without wasting any extra money.

Most of the business owners have succeeded with their app business with fewer features in the initial stage. Then they added more features as they gained more users in the market.

Achieve Top Rankings in the App Store

Just like in a Google search, a user clicks on the link displayed within the first few. The same principle applies to the app store as well. When a user searches for an app in the app store, they tend to download those apps that are at the top.

Another key principle of App Store Optimization (ASO) is that apps with better ratings by users occupy the top positions in the search results of the App Store. Since native apps have more advanced performance, they are given appreciative feedback. Hence, they tend to grab more rank in the app store.

Conclusion

When the question arises about providing the safest and best user experience, native apps stand out in the app market. If you want to make an affordable native app or you still want to go for a hybrid or cross-platform app because they are cheaper than the native apps, a service provider of native mobile app development in Perth like us, Sunrise Technologies, will guide you and help you take your business more profoundly and safely.

Sam K Annavi

About Author

Sam is a chartered professional engineer with over 15 years of extensive experience in the software technology space. Over the years, Sam has held the position of Chief Technology Consultant for tech companies both in Australia and abroad before establishing his own software consulting firm in Sydney, Australia. In his current role, he manages a large team of developers and engineers across Australia and internationally, dedicated to delivering the best in software technology.